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Chartered Institute of Marketing (CIM) - Certificate in Professional Marketing

(SCQF level 7)

Business & Procurement, Faculty of Business

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Mode of Study

Evening

Start Date

TBC

Day(s):

Tuesday, Thursday

Time:

18:00 - 21:00

Location

City Campus

Cost

£ 2052

Overview

This course will give you the skills and knowledge needed to apply recognised marketing practices and achieve corporate objectives.

If you study all 3 units it will take you 34 weeks to complete the course.

Please Note:-

  • This course is made up of 3 units which cost £684 each, therefore the total cost is £2052.
  • The membership and examination fees are separate and payable directly to the CIM and are the responsibility of the individual.

Entry requirements

Minimum entry requirements

  • You must be aged at least 18 years old with two Advanced Level passes or aged 19+ with 1 year or more marketing/sales experience; OR
  • GNVQ/GSVQ Level 3 Award; OR
  • NVQ/SVQ Level 2 Award in Marketing; OR
  • Recognised awards equivalent to above; OR
  • Introductory Certificate in Marketing.

Additional selection requirements

  • You'll be invited for a group and/or individual interview where you can find out more about the course and tell us why you're interested in this subject area

What you study

You'll study three units:-

  • Marketing - Provides a detailed explanation of the key theories and practices behind marketing as an exchange process and a business function. It introduces you to the importance of the marketing planning process and the role of marketing across the organisation.

  • Integrated Communications - Provides an understanding of the nature and scope of marketing communications. The unit addresses the key characteristics of the communications mix.

  • Digital Marketing - This unit focuses on the importance of digital marketing in today's dynamic and changing marketing and business environments.

After the course

Careers

Advancement onto the Diploma in Marketing will depend on the successful completion of all exams/assessments at Certificate level.

  • Mode of Study:
    Evening
  • Start Date:
    TBC
  • Day(s):
    Tuesday, Thursday
    Time:
    18:00 - 21:00
  • Location:
    City Campus
  • Cost:
    £ 2052