AM - Active Development Message.

::: PLEASE BE AWARE THIS SECTION OF THE SITE IS UNDER ACTIVE DEVELOPMENT! :::
...

Chartered Institute of Marketing (CIM) - Diploma in Professional Marketing

(SCQF level 8)

Business & Procurement, Creative Industries

Apply Now

Mode of Study

Evening

Start Date

TBC

Day(s):

Tuesday, Wednesday

Time:

18:00 - 21:00

Location

City Campus

Cost

£ 2052

Overview

This course is an opportunity to acquire the skills and ability in applying marketing knowledge and techniques, needed to achieve corporate objectives.

Please Note:-

  • This course is made up of 3 units at a cost of £684 each, therefore the total cost is £2052.
  • To complete all 3 units will take 34 weeks.
  • The membership and examination fees are separate and payable directly to the CIM and are the responsibility of the individual.

Entry requirements

Minimum entry requirements

  • Any business, or marketing degree, or Masters degree (or an equivalent qualification) where a minimum of one-third of the credits comes from marketing (ie 120 credits in bachelors degrees, or 60 credits with masters degrees); OR
  • Professional Certificate in Marketing (2002 or 2008 syllabus); OR
  • Experience in a marketing management role that has provided potential students with the ability to evidence that they can meet the learning outcomes of the CIM Professional Certificate in Marketing if required to do so and is sufficient to pass the Entry Test to Level 6.

Additional selection requirements

  • You'll be invited for a group and/or individual interview where you can find out more about the course and tell us why you're interested in this subject area

What you study

You'll study three units:-

  • Strategic Marketing - You'll evaluate the strategic marketing process and its implementation in a range of marketing contexts.

  • Digital Strategy - You'll look at how to plan and execute a digital strategy for a range of organisations.

  • Mastering Metrics - You'll look at analysing and evaluating a range of marketing performance indicators.

After the course

Careers

Advancement onto the professional postgraduate Diploma in  Marketing,  will depend on the successful completion of all exams at professional Diploma level.

  • Mode of Study:
    Evening
  • Start Date:
    TBC
  • Day(s):
    Tuesday, Wednesday
    Time:
    18:00 - 21:00
  • Location:
    City Campus
  • Cost:
    £ 2052